You may not recognize my name, although chances are you’re familiar with my work.

During the last two decades, I've written, edited or otherwise refined hundreds and hundreds of lifestyle articles including features, essays, reviews, excerpts, listicles, how-tos, blurbs, and more. My playful yet strategic approach has landed in print and online publications including Outside, The Washington Post, Real Simple, Martha Stewart Living. I currently hold the position of executive editor at Yoga Journal.

 

Editing, writing, and teaching yoga are not exactly unalike. They each afford a chance to quiet the noise and distill everything into its simplest and most engaging truth. From that place, you can help readers navigate the space between practical and aspirational and help make the previously unimagined seem a little—or a lot—more accessible. 

My perspective has been shaped by the crazily talented yoga teachers, editors, writers, photographers, art directors and consumermarketing teams with whom I've workedand studied. This happens through brand awareness, market research, long hours of observing analytics in the context of a particular audience, editorial instinct, and an awareness of the basic human needs to feel seen, heard, and understood.

I've also strategized for the innovative TakePart.org, created content for the award-winning custom media publication Scrubs, and have advised various start-up apps, entrepreneurs, and even a children's book author on their aesthetics, vibe, and social media.  

I attempt to do all of the above with some measure of originality, grace, and humor. But you can be the judge of that.

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For those who care about the opinion of others, my reporting, writing and editing have been featured on the front page of Wall Street Journal Asia and NPR's Thanksgiving Morning Edition. My discernment at the keyboard and in the kitchen were included in The Best Food Writing and The Best American Recipes. I've repeatedly judged The James Beard Cookbook Awards. The recipe website I curated was referred to by The New York Times reporter Kim Severson as "The only source I trust besides The Times." And I was recently one of six employees, recognized by the leaders of Outside Inc. among its 500 employees, to embrace its mission, in particular the ethos of  #LeadByExample.
 

 

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